Porto Chino Branding
Jewel of Samut Sakhon
Brand Centric’s design concept creates a ‘local jewel’ in Samut Sakhon. It creates a centre point for the surrounding area, where locals can shop for premium goods and visitors can buy the products of the local area.
Historically, the site was a major port handling fishing and trading with Chinese merchants. The design strategy is inspired by this rich history and it is infused into all areas of the mall. Brand Centric also developed the brand for Food Port, the premium food court at Porto Chino, and supported this with highly successful marketing events to draw in crowds from Bangkok and the local area.
To read more about Porto Chino, please take a look at Contour's portfolio here Porto Chino.
